RP2 plan and buy media across all forms of traditional media including TV, print, radio and outdoor advertising and all forms of digital media. Our services also include insights into audience targeting and analysis on ROI.
Over the past 10 years the media landscape has dramatically changed, therefore the way media is now planned and bought has also had to evolve. With increased fragmentation, media strategy has moved from a broadcast to a narrowcast execution. It’s now impossible to reach mass audiences in the same way as 10 years ago. What’s now required is the ability to find greater conversion within this smaller audience. When done correctly, this increases both effectiveness and return on investment for clients.
Media StrategyMedia PlanningTV BuyingPress BuyingRadio BuyingOutdoor MediaGuerrilla MediaDigital MediaAnalyticsSWOT Analysis
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Hyatt Place, 50-60 Broomfield Road
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